Using machine learning, in-depth learning, big data, cloud computing and other technologies, copyright monitoring, registration and rights protection are realized, piracy is combated, and the era of piracy is ended.
Today, an article by the CEO of Sibu plunged CSDN into the center of public opinion.
The reason is that some authors of Sibu found that their paid courses were pirated on the download channel of CSDN. As a well-known community communication platform, CSDN download channel accounts for 30% of the traffic, but it is not effective in content supervision.
In the article, the author points out that the infringement and piracy of CSDN are by no means individual cases, and there seems to be no effective way to contain such infringement and piracy on the Internet.
Similar content piracy is also common in music, film and television industries. For example, this year’s Spring Festival sci-fi blockbuster “Wandering Earth” was released on the second day and pirated resources were sold online for several yuan. Moreover, it is not a vague “gun version” of “bootlegging” as commonly seen, and most of them are still high-definition film sources. It is rampant.
What is the difficulty in cracking down on piracy?
The reason why piracy and fake and inferior products are banned repeatedly is that these products are often shared free of charge or at low prices. In the Internet era, their spread is even more difficult to contain.
Driven by interests, piracy is banned repeatedly.
In addition to the complexity of the network environment, which is often difficult to find, there is another reason for the lack of punishment.
According to the current relevant regulations, even if the source of the film is leaked, the compensation amount is only double or even lower than the original contract price. In addition, although there are administrative penalties for piracy and other infringement acts, there is a lack of coercive measures and deterrence.
If it had not been discovered and disclosed by multiple authors, many people might not have been aware of it.
From the following figures, we can see how big the piracy market is. According to a 2017 study by Frontier Economics, the total value of counterfeit and pirated goods may rise to US$ 2.81 trillion (19.11 trillion RMB) by 2022. Among them, China accounts for 46% of the world’s counterfeit and pirated goods. The study also estimated that by 2022, the net unemployment related to counterfeiting and piracy could reach 5.4 million.
Faced with such rampant piracy industry, it seems that artificial intelligence must be helped to crack down.
Automatic copyright protection
Red Points, a Barcelona-based intellectual property and brand protection startup, is using technology to solve this global problem.
Red Points provides brand protection and anti-piracy services.
The company’s SaaS-based cloud solution system will search for fake and inferior products or pirated content on the Internet on behalf of customers and automatically delete them, so as to conduct online IP infringement detection and automatically remove fake information and pirated content for enterprises.
Urquizu, CEO of the company, believes that machine learning tools, such as computer vision and natural language processing, can help brands search for information and detect fakes faster, thus realizing automatic enforcement of intellectual property protection.
“Contrary to the service-based approach, only scalable technological solutions can significantly address the challenges posed by intellectual property infringement,” Urquizu said.
The company’s anti-piracy method is specifically divided into the following steps:
Tracking: Online IP infringement is detected and eliminated through keyword monitoring systems, which are managed by customers through simple platforms. In addition, copyright protection experts will identify and update the source of piracy every day, and machine learning will use detection records to add new search rules and continuously improve itself.
Delete: Automatically enforce copyright and follow up the source. Once violations are found, automatic rules are used to immediately send delete and access index requests and out-of-court actions are taken to stop further violations.
Report: After discovering infringement, customers can receive customized reports to check the scope of their intellectual property protection. The platform will also identify trends in other infringement events and track the source of the infringer.
Tracing Link in Anti-piracy
In addition, through the use of machine learning and in-depth learning technology, the company can obtain the customer’s account history information through the online system and continuously update it, thus continuously deleting new infringement threats. If potential infringement threats are detected, the customer will be warned in time.
“When brand protection and anti-piracy are automated, it takes an average of four and a half hours from the detection of infringement to the removal of infringing content, while manual completion of this process usually takes days or weeks,” Urquizu said. “Speed and accuracy are crucial to effectively combat online counterfeiting, which can only be achieved through intelligent technologies. 」
Every day, Red Points’ proprietary software removes more than 100,000 illegal products and related content from the Internet. Its technology has helped more than 400 customers deal with false content in more than 100 markets around the world, with a success rate of 96%.
Rising awareness of copyright protection in China
There are also such companies in China, which are fighting against piracy with the aid of artificial intelligence weapons.
Since the copyright issue has received increasing attention in China since 2010, Wu Guanyong founded Guanyong Technology in 2011, relying on cloud computing, big data and artificial intelligence technology to build a big data platform for copyright monitoring, registration and rights protection.
The platform can monitor Chinese and English websites around the world on a 7 * 24-hour basis and serve the global copyright owners.
Another company, Dao Dou Network, located in Hangzhou, provides copyright and data services including copyright monitoring and evidence collection, registration and confirmation, rights protection and authorization management to more than 50,000 individual creators and more than 150 enterprises through self-developed full-category full-network monitoring and comparison technology and artificial intelligence algorithm based on machine learning.
In recent years, the Chinese people’s awareness of copyright is gradually strengthening, but piracy and infringement are still rampant, and the rights holders are deeply affected.
We expect that next, artificial intelligence anti-piracy technology will be used by more individuals and enterprises. At the same time, the country will continue to improve relevant laws and regulations so that piracy and infringement will have no place to hide and the era of piracy will end completely.